It was born because they wished to sell their own products, not only around Extremadura, but all over the world. This idea was at first adventurous and full of risk, but they could count on factors which were important to make them different from their competitors, such as their 36 years experience in the fruit sector and their knowledge of the trends in market. Therefore they only cultivated the ones which the final customer would demand.
Approximately in the year 2000 they started cultivating their own crops wherewith they dedicated themselves to buying “fincas” (country estates which are typical in Spain) and working on them. Nowadays “Nogalfruits Extremadura S.L.” is constituted by 3 owned fincas which are “Los Palacios I”, “Los Palacios II” and “La China”. Due to the volume of increase in production they wished to develop their own products and that led them to create their own center to elaborate them themselves.